Promoting a Business

Learn business marketing and promotion.

Marketing and promotion are crucial to the success of every business.

The Cengage Education Promoting a Business course teaches students the fundamentals of marketing strategy, communication and fulfilment.

The course is an ideal first step into a marketing and promotions career, and for those seeking to improve the performance of their own business.

On completion of your course:

Upon successful completion of the following competencies:

  • BSBCMN409A Promote products and services
  • BSBCMN410A Coordinate implementation of customer service strategies
  • BSBCMN412A Promote innovation and change
  • BSBCMN204A Work effectively with others

students will receive a nationally recognised Statement of Attainment. This course contains selected units of competency from the BSB01 Business Services Training Package.

About our Nationally Recognised Training accreditation The above competencies are nationally recognised. Cengage Education is a Registered Training Organisation registered by VETAB (Vocational Education and Training Accreditation Board).

Austudy approved

This course is Austudy approved, please apply directly to Centrelink to receive this benefit. Get more information about Financial Assistance programs.

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Course Number 85500
Course Type Correspondence
Course Duration Max 18 months
Study Hours Approx 125 hrs
Qualification Statement of Attainment

Prerequisites

No previous knowledge or experience is required to take this course.

Learning periods

This course has been divided into 2 learning periods.

Assessment details

  • 4 written assessments

Extra learning material included

  • Fundamentals of Management - Textbook

Key areas of learning

  • Planning promotional activities
  • Coordinating promotional activities
  • Reviewing & reporting on promotional activities
  • Advising on customer service needs
  • Supporting customer service strategies
  • Evaluating & reporting on customer service
  • Identifying & developing opportunities for improved work practices
  • Leading a team to foster innovative work practices
  • Facilitating commitment to workplace change
  • Workplace relationships
  • Developing effective workplace relationships
  • Work effectively in a team
  • Planning strategies for improvement

Subjects You’ll Cover

BSBCMN409A Promote products and services

  • Co-ordinating promotional activities
  • Planning promotional activities
  • Reviewing and reporting on promotional activities

BSBCMN410A Coordinate implementation of customer service strategies

  • Advising on customer service
  • Supporting customer service
  • Evaluating and reporting on customer service

BSBCMN412A Promote innovation and change

  • Indentifying and developing opportunities for improved work practices
  • Leading a team to foster innovative work practices

BSBCMN204A Work effectively with others

  • Planning strategies for improvement